Ms. GOWRI B
Assistant Professor
Department of Commerce
CONTACT DETAILS
Email
gowricom@pmu.edu
gowricom@pmu.edu
Work Address
Periyar Maniammai Institute of Science & Technology (PMIST), Vallam, Thanjavur - 613403, Tamil Nadu, India
Periyar Maniammai Institute of Science & Technology (PMIST), Vallam, Thanjavur - 613403, Tamil Nadu, India
Academic Qualifications
| Examination / Degree | Board / University | Year of Passing | Specialization |
|---|---|---|---|
| M.Phil | Alagappa University | 2006 | Commerce |
| M.com | Annamalai University | 2003 | Commerce |
| B.Com | Annamalai University | 1999 | Commerce |
Courses Handled
Brand Management
Business Law
Business Research Methods
Company Law
Computerised Accounting: Tally with GST
Corporate Accounting
Cyber Security
Entrepreneurship Development
Entrepreneurship Development Practices
Financial Accounting
Fundamentals of Financial Management
Human Resource Development
Human Resource Management
Income Tax Theory, Law & Practice
Income Tax Theory, Laws and Practice
Internship Training
Management Accounting
Principles & Practices of Cost Accounting
Strategic Management
(A) Refereed Research Journals
3
| Author(s) | Title of Paper | Journal | Volume (No.) | Page numbers | Year |
|---|---|---|---|---|---|
| PRABHU S, GOWRI B, UMAMAHESWARI D, JAYANTHI N | Developing an E-Commerce Platform for Grain Sales Using WordPress: A Comprehensive Study | Lecture Notes in Networks and Systems | - | 355–364 | January-2026 |
| GOWRI B | EFFICACY OF PUBLIC DISTRIBUTION SYSTEM | THE ASIATIC SOCIETY OF MUMBAI, ISSN: 0972-0766, Vol. XCVI, No.16(S), 2023 | Vol. XCVI, No.16(S), | 97 | July-2023 |
| GOWRI B | IMPACT OF ELECTRONIC POINT OF SALE (E-POS) SYSTEM AMONG PUBLIC DISTRIBUTION SYSTEM (PDS) BENEFICIARIES | UGC care approved Group I, Peer reviewed, Referred Journal, | Volume: 29, | 95 | June-2023 |
(D) Book Chapters
2
| Author(s) | Chapter Title | Book Title | Publisher | ISBN / ISSN | Year |
|---|---|---|---|---|---|
| GOWRI B | Marketing of ultra-processed foods on social media platforms: its impact on individuals’ health outcomes | AI in Business Redefining Management and Financial Synergies | Journal Press India | -, 978-81-981704-5-3 | April-2025 |
| GOWRI B | A Comparative Study on Own Food Business and Franchise Food Business | Technological Progress and Business Transformation | Journal Press India, Delhi, India | 978-81-973215-3-5, - | June-2024 |
Workshops / Seminars Organized
16
| Level | Role | Title of Activity | From | To | Event Type |
|---|---|---|---|---|---|
| Institution | Convenor | Parents Teachers Meeting | 30-03-2026 | 31-03-2026 | Parents Teacher Meeting |
| Institution | Co-Convenor | Empowering the Students as Entrepreneurs: Startup Skills & Internship Insights | 29-04-2025 | 29-04-2025 | Workshop/Seminar/Webinar - Student Related |
| Institution | Convenor | Parents | 27-10-2025 | 28-10-2025 | Parents Teacher Meeting |
| District | Co-Convenor | Industry academia linkage for youth Empowerment | 26-09-2025 | 26-09-2025 | Industrial/Local/Study/Field Visit |
| Institution | Convenor | Extension Activity | 25-09-2024 | 25-09-2024 | Extension Activities |
| Institution | Co-Convenor | violating th dignity of a person | 24-01-2024 | 24-01-2024 | Gender Sensitivity |
| Institution | Convenor | Alumni Meet | 23-09-2023 | 23-09-2023 | Alumni Activity |
| National | Convenor | Transforming Global Business Through AI-Driven Digital Innovation for Sustainable and Circular Economies | 20-04-2026 | 21-04-2026 | Conference |
| Institution | Convenor | Workshop on “A New Era of Finance: Next-Generation Leadership in Action”. | 13-09-2025 | 13-09-2025 | Workshop/Seminar/Webinar - Student Related |
| Institution | Convenor | Alumni Lecture Series | 10-11-2023 | 10-11-2023 | Alumni Activity |
| Institution | Co-Convenor | Building Habits for success : The art of self -Dicipline | 09-08-2025 | 09-08-2025 | Code of Conduct-Student |
| Institution | Convenor | An Impact of AI in Digital Finance | 07-10-2024 | 07-10-2024 | Guest / Invited Lecture |
| Institution | Convenor | Startup Young Entrepreneurs Ideas & Client Promotion | 06-03-2026 | 06-03-2026 | Entrepreneurship - Student Related |
| Institution | Convenor | Innovation Finance: An Experiential workshop on Emerging Fintech Practices | 05-11-2025 | 06-11-2025 | Workshop/Seminar/Webinar - Student Related |
| International | Convenor | International conference | 04-04-2024 | 05-04-2024 | Conference |
| Institution | Convenor | Entreneurship Opportunities in Printing and Publishing Industry | 03-03-2026 | 04-03-2026 | Workshop/Seminar/Webinar - Student Related |
Acted as Resource Person
5
| Event Type | Event Level | Event Title | Organized by | From | To | Mode |
|---|---|---|---|---|---|---|
| Conference | International | Emerging Trends in E commerce, Business and Corporate Finance | Department of Commerce, PMIST | 29-03-2024 | 30-03-2024 | Offline |
| Guest / Invited Lecture | Institution | The Role of Artificial Intelligence in Modern Marketing | Rabiammal Ahamed Maideen College for Women | 20-02-2026 | 20-02-2026 | Offline |
| Guest / Invited Lecture | Institution | “An overview of Stock Broking Business” | Periyar Centenary Polytechnic College, Vallam, Thanjavur | 18-03-2024 | 18-03-2024 | Offline |
| Guest / Invited Lecture | Institution | Building Habits for Success: The Art of Self-Discipline | Department of Commerce, PMIST | 09-08-2025 | 09-08-2025 | Offline |
| Guest / Invited Lecture | Institution | Intellectual Property Rights and Public Issues | Rabiyammal Ahamed Maideen college for women, Thiruvarur | 07-09-2023 | 07-09-2023 | Offline |
Awards / Fellowships
2
| Award Name | Purpose / Received For | Award Given by | Date |
|---|---|---|---|
| Faculty Excellency Award | Achievers Association Environment Educational Growth | Indian Academy Environmental Growth Foundation, Delhi. | 26-01-2023 |
| Best Assistant Professor Award | Academic Growth | Malasiya Bharathi Creative Channel Jointly Organized by Sanjana Educational Foundation | 05-09-2023 |
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